For 49 years, agricultural businesses have turned to The Book – Where Farmers Look, also known by many in the industry as The Green Book, as an annual agri-business directory connecting farmers with the companies, products, and services they need.
Now, that tradition is expanding online with the launch of FarmPages.com.
49 Years of Connecting Farmers and Agri-Business
Published once each year in January, The Book – Where Farmers Look is distributed to 154,500 farms across Canada and the United States.
For agricultural manufacturers, being featured in The Book provides an opportunity to put your company in front of a large farming audience through a directory that has been part of the agricultural industry for nearly half a century.
Now, manufacturers who advertise in The Book can take that exposure one step further.
Advertise in The Book. Get Your FarmPages Profile.
Agricultural manufacturers who place an advertisement in The Book will receive access to a company profile on FarmPages.com.
Your FarmPages profile gives farmers and agricultural professionals another way to find your company online and learn about your products and services.
And your online presence isn’t limited to basic company information.
Promote Your Special Offers Online
FarmPages gives participating manufacturers the ability to post special promotions, seasonal offers, product announcements, rebates, and other timely information.
Launching a new product?
Running a seasonal promotion?
Offering a special price or rebate?
FarmPages gives you a place to promote it.
From The Green Book to FarmPages
The Book – Where Farmers Look has been helping connect agriculture for 49 years. FarmPages brings that connection into the digital age.
Your The Book advertisement puts your company in front of 154,500 farms across Canada and the United States in the annual January directory.
Your FarmPages profile gives your company an additional online presence where you can showcase your business and promote special offers.
One Advertisement. Two Opportunities.
Advertise in The Book → Get your FarmPages profile → Promote your products and special offers online.
It’s a natural extension of an agricultural advertising tradition that has been trusted for nearly five decades.
Reserve Your Advertising Space by October 30th
The deadline to reserve advertising space in the upcoming edition of The Book – Where Farmers Look is:
October 30th, 2026
Make your advertising work harder by combining the reach of The Green Book with the new digital opportunities available through FarmPages.com.
To reserve your advertising space, contact:
Al Leclerc
al@farmpages.com
204-771-0796
The Book – Where Farmers Look
49 years of connecting agriculture. Now with a digital presence at FarmPages.com.